Simply put, web design encompasses the visual and strategic design of web page content. As a freelance web designer, I specialize in crafting captivating online experiences.

Is It Still Relevant in 2023?

Absolutely, more than ever before.

Let’s explore the four key aspects that constitute this field:

• Visual Design: This involves creating an appealing appearance for your web page, including aspects like negative space, typography, layout, and media. Achieving a cohesive and consistent design, regardless of screen size, is known as Responsive Design.
• User Experience Design/Information Architecture: This focuses on designing with the end-user in mind, ensuring the structure of the page is intuitive and optimizing the placement of call-to-action elements to convert visitors into customers.
• Code and Software and Tools: While coding knowledge is not essential, understanding the basics can enhance your understanding of how web pages are structured and function. Many no-code tools are available to create web experiences without writing code.
• Software and Tools: Utilizing the right software and tools is crucial. There’s no need to invest in new equipment unless necessary. Free trials exist for various web design software. For my own work, I recommend tools such as Adobe Creative Cloud (primarily Photoshop and Illustrator), WordPress for website building, and platforms like FreePik.com, VectEezy.com, FlatIcon.com, and Unsplash.com for stock images and icons.

If you’re ready to dive into the world of web design, check out this article on how to hire a freelancer, especially if you’re searching for a website designer near you.