8-Month SEO Overhaul Yields 233% Organic Traffic Growth for Ensora Health
“Partnering with Wellington Duarte was a game-changer for Ensora Health.”
— Pamela Smith
Ensora Health
Ensora Health is a leading provider of behavioral health technology solutions, offering an integrated platform that includes EHR, billing, telehealth, and client engagement tools tailored for mental health, substance use recovery, ABA, and rehabilitative therapy providers. Their mission is to streamline clinical workflows and enhance patient outcomes through intelligent, unified software solutions.
Challenges Identified
Despite their robust product offerings, Ensora Health faced several SEO-related challenges:
Limited Organic Visibility: The website had minimal presence in search engine results for key industry terms.
Low Domain Authority: A lack of high-quality backlinks hindered the site’s credibility and ranking potential.
Underoptimized Content: Existing content lacked strategic keyword targeting and did not align with user search intent.
Technical SEO Issues: Site speed, mobile responsiveness, and metadata were not optimized, affecting user experience and crawlability.
💡 The Process
Site Audit and Optimization: Conducted a thorough audit to identify and fix issues related to site speed, mobile usability, and crawl errors.
Structured Data Implementation: Added schema markup for services, FAQs, and articles to enhance search result appearances.
Keyword Research: Identified high-intent keywords relevant to Ensora’s services and audience.
Content Creation: Developed informative blog posts, service pages, and FAQs targeting identified keywords.
Content Optimization: Updated existing content to align with SEO best practices and user intent.
Backlink Acquisition: Secured backlinks from reputable industry publications and directories to boost domain authority.
Guest Posting: Published articles on external platforms to reach a broader audience and establish thought leadership.
Google Business Profile: Optimized Ensora’s profile with accurate information, images, and regular updates.
Local Citations: Ensured consistent NAP (Name, Address, Phone) information across various directories.
🏆 Results Achieved
The implemented strategies led to significant improvements:
Increased by over 233%, from approximately 12k to 40k monthly visitors.
Achieved top 10 rankings for 50+ targeted keywords, including “behavioral health EHR” and “mental health billing software.”
Improved from 30 to 67, indicating enhanced site credibility.
Monthly inquiries through the website’s contact form increased by 300%.
Testimonial
“Partnering with Wellington Duarte was a game-changer for Ensora Health. His deep understanding of SEO and the mental health industry enabled us to reach our target audience effectively. The results speak for themselves—our online visibility and lead generation have improved dramatically.”
— Pamela Smith, Marketing Director, Ensora Health
Get In Touch
✉ hello@wduarte.online